With the growth of Business to Customer (B2C) Messaging, RCS is gaining momentum with global launches. Its open platform provides developers with everything they need to build and deploy advanced communication applications, offering new revenue opportunities for operators looking to offer new services to enterprise customers.
RCS is not just a Person-to-Person (P2P) messaging solution. The design of Mavenir RCS opens up possibilities to provide advanced communication between third-party businesses and messaging users for a wide range of services such as Chatbots, Plugins, Artificial Intelligence, and other third-party industrial applications. For more information see Mavenir’s Messaging as a Platform and RCS Business Messaging solutions.
Mavenir RCS takes full advantage of the universal profile to provide a consistent and interoperable messaging experience between all supported devices across all operators worldwide. Subscribers can easily text, chat and share media without having to identify and download the same applications their contacts are using. The Universal Profile is also used to support the Messaging-as-a-Platform (MaaP) solution enabling the use of chatbots or other artificial intelligence services and allowing businesses to realize the application-to-person (A2P) potential of IP messaging.
At the heart of Mavenir’s RCS solution is mStore, an innovative network-based message store for all messaging types including text, multimedia, voice, video, fax, and greetings. In addition, mStore provides storage of scheduled and retry notifications plus metadata for all messages. The open REST-based API access enables store exposure to all applications or third-party services. mStore is the ideal RCS message store that also works perfectly as the heart of a consolidated messaging solution.
11 July 2022
In today's competitive landscape, it's more important than ever to stand out from the crowd. Personalization is a great way to do just that.
16 June 2022
How a pharmacy group's decision to partner with Mavenir and implement Mavenir Engage has resulted in a significant improvement to their customer experience.
06 June 2022
Solution Brief of a pharmacy which increased efficiency and profitability with chatbot automation and call deflection.
