News

Home > Newsroom > News > BUSINESS APPLICATIONS PUSH RCS FORWARD

BUSINESS APPLICATIONS PUSH RCS FORWARD

Although RCS-based messaging promises to add pictures and text messages to operators’ standard SMS services—like WhatsApp and Apple’s iMessage already do—the technology also promises to allow businesses to market to potential customers through rich media. And it’s that marketing angle that appears to be driving this latest round of RCS announcements.

Related Topics

Resources