As Mavenir have already mentioned in our previous blogs, reach is key for brands, but once the connection between the brand and the consumer has been made, a fast and responsive bidirectional communication needs to be established. This applies also to mobile messaging. Businesses have always seen the potential of embracing technological advancements. With the…
A joint effort by the GSMA, leading MNOs, suppliers of telecommunications equipment, and application developers led to the creation of the RCS standard, bringing forward a successor to SMS which enhanced the user experience with multimedia capabilities including: Audio, images, and video Messaging conversations Group chat Sent, delivered, and read notifications Rich cards and rich…
Since the dawn of civilization, in which commerce played a germinal role, businesses have always understood a simple principle: if you have something to sell, you have to find someone who wants to buy it. It meant you had to come up with a plan to make others aware of your product or service offering,…
A recurring theme in discussions with wireless operators about NFV and SDN migration is their frustration with traditional Network Equipment Providers for not moving fast enough to deliver native VNF solutions that run on COTS hardware in a standard way. While operators have always been focused on driving suppliers to lower price, the transition to virtualization and…
To prosper in the 5G era, wireless operators must build cost-efficient, flexible, and agile networks to deliver innovative services and grow the top and bottom lines. The new model for wireless network economics is founded on dramatic savings in capital and operating expenditures through the deployment of distributed cloud-native architectures that foster new service models, standard…
To prosper in the 5G era, wireless operators must build cost-efficient, flexible, and agile networks to deliver innovative services and grow the top and bottom lines. The new model for wireless network economics is founded on dramatic savings in capital and operating expenditures through the deployment of distributed cloud-native architectures that foster new service models, standard open interfaces…
The Quest for New Network Economics The launch and migration towards NFV signify a recognition among leading network operators that their legacy business models are not sustainable and that they need to change their cost-per-bit assumptions and revenue generation capabilities. Five years on, the quest for new network economics is more urgent as the costs…
Top Operator recently visited with Mavenir’s own Guillaume Le Mener, Senior Vice President of Enterprise Solutions to discuss the Mavenir/Syniverse RBM solution. Dan Baker, Editor of Top Operator shares that Mavenir is known as a fast-rising network software provider that competes with the likes of Ericsson and Syniverse is a top A2P messaging aggregator and a global leader…
Throughout 2018, RCS Business Messaging has been an increasingly hot topic at industry tradeshows and customer meetings. During Mobile World Congress Americas, the Mavenir-sponsored RCS Business Messaging Seminar had a huge line of people waiting to enter the room half an hour before it began, and most of them had to be turned away because the room…
It’s true, Over-The-Top (OTT) messaging applications like GroupMe, WhatsApp, and Facebook Messenger are growing in popularity worldwide. Even so, they pale in comparison to the biggest messaging platform of them all – SMS. According to a joint report from Radicati, Ooyala, and Statista, it is SMS (not a popular OTT app) that tops the list of the…
