VENDOR TOUTS MOMENTUM IN RCS MARKET

The long-gestating RCS market in the United States appeared to receive a slight boost as vendor Mavenir announced a new business messaging partner program with 15 confirmed partners.

Mavenir’s partners are 3C Interactive, Aldeamo, Anbotux, Cequens, CLX, IMI Mobile, Infobip, mGage, MessageBird, NativeMsg, OpenMarket, Syniverse, Smooch, tyntec and Zipwhip.

The vendor explained that the market is now aligning for RCS growth.

“Mavenir has provided 4 out of the 5 RCS deployments” in the United States, the company said, pointing to launches by T-Mobile, AT&T, and Sprint. “The number of RCS compatible devices is expected to grow rapidly since the launch of Android 8.0 Oreo with Android Messages built in, and Samsung’s introduction of RCS support in the Samsung Messages app provided in their latest Galaxy devices.”

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Business Communications
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